TAG Heuer working on an Apple Watch rival after criticizing smartwatches<article>
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After months of
bashing Samsung, Sony, and Pebble’s “cheap, plastic-designed watches,” luxury watch maker TAG Heuer is developing its own smartwatch.</p><p>
Jean-Claude Biver, head of TAG Heuer parent company LVMH’s watch division, told
Bloomberg that the upcoming Apple Watch is a huge threat to sub-$2,000 watches. So TAG Heuer will be working with Silicon Valley tech companies to create its new watch, which unlike its heritage products won’t be entirely made in Switzerland.</p><p class="jumpTag"><a href="/article/2873119/tag-heuer-working-on-an-apple-watch-rival-after-criticizing-smartwatches.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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TAG Heuer working on an Apple Watch rival after criticizing smartwatches