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Author Topic: Report: Apple TV ousts Amazon and Roku to become the leading set-top box  (Read 357 times)
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« on: November 09, 2015, 03:00:15 am »

Report: Apple TV ousts Amazon and Roku to become the leading set-top box

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It’s been only a week since the new Apple TV hit stores, but according to a new report, it’s already made Apple the most popular set-top maker in the U.S.</p><p>
According to Slice Intelligence, Apple now owns 31 percent of the streaming TV hardware market (well, the market of Slice users, anyway), in large part to the launch of the fourth-generation Apple TV. Merely a week in, the newest Apple TV alone already owns over 13 percent of the market, with previous generations accounting for the remaining 18 percent. Amazon’s Fire TV owns 28 percent, Roku has about 25 percent, and Google’s Chromecast counts with 16 percent, according to data from the 3 million online shoppers in the U.S. who opted to share their online buying habits with Slice, the e-commerce tracking app. </p><p class="jumpTag"><a href="/article/3002674/home-players/report-apple-tv-ousts-amazon-and-roku-to-become-the-leading-set-top-box.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>

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