Apple's deep color-management advantageWhen it comes to displays, density is already good enough. Now we need depth.
Back in March Apple slipped something into the 9.7-inch iPad Pro announcement that opened some eyes, but not nearly wide enough — DCI-P3 color gamut and dynamic "True Tone" color balance. The former was introduced with the Retina 5K iMac. The latter was all new. Both matter a great deal.
Craig Hockenberry, famed developer of Twitterrific, writing for The Iconfactory:
There's only one way for manufacturers to improve displays and gain a competitive advantage. They need to make the displays "deeper"; able to show a wider range of color. It's also clear from Apple's work that they see smarter displays, with things like True Tone technology, as a way to distinguish themselves in a crowded market.
Apple is in a unique position with regard to color management. They own a technology called ColorSync that first saw the light of day in 1993 with System 7.1 on the Mac. It's also been integrated at a syst...
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Apple's deep color-management advantage