Apple Music is sticking to human curated playlists over algorithm onesApple focuses more on human curated playlists than relying solely on algorithms.
Apple Music has been embarking on a discrete transition of leadership leaving Oliver Schusser at the top. He is taking over for Jimmy Iovine, and in a new profile by Billboard, outlines what he envisions the music service to be and some of the inner workings of it.
One of the most interesting is that Apple Music still puts great importance on human curated playlists as oppose to going all in on algorithms. That's not to say Apple Music doesn't use them, just not to the degree that Spotify does.
"You hear Tim talk a lot about humanity—how we're at the crossroads between the liberal arts and technology," says Oliver Schusser. "It's got to be both."
He continues talking about the topic:
[As he explains] why the service he oversees hasn't gone all-in on algorithms. "That's just not the way we look at the world," continues Schusser. "We really do believe that we have a responsibility to our ...
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Apple Music is sticking to human curated playlists over algorithm ones
