Opinion: The new iPad isn't so new after all
[Editor’s Note: The following article is reprinted from CIO.com. Visit CIO’s Macs in the Enterprise page.]
Only seven months ago, Apple execs appeared on stage in San Francisco to a roaring crowd giddy with anticipation. With great showmanship-or is it salesmanship?-Apple CEO Tim Cook unveiled the next big thing: the New iPad.
Apple faithful rushed to get one, standing in lines for hours and spending anywhere from $499 for a 16GB WiFi-only version to $829 for a 64GB WiFi-plus-cellular version. Three million New iPads were sold over the launch weekend. All tallied, Apple has sold 100 million iPads in two-and-a-half years.
Customer euphoria, however, didn’t last very long.
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