Why I dread going to the Apple Store
Who doesn’t love going to the Apple Store?
Well, me, for one.
Sure, I’ve waited in line at an Apple Store opening—I got a t-shirt!—and I’ve also waited in line for the special holiday sale at an Apple Store—I got Mac-themed magnetic poetry!—but instead, I now just wait for the urge to visit an Apple Store to pass. I’m still a fan of what Apple makes, but the retail experience has become less akin to shopping at a high-end boutique and more like going to Walmart (albeit, a well-designed Walmart).
All stores are not created equal
My first visit to an Apple Store was revelatory. Not only were all of Apple’s products available for purchase, along with lots of Mac software and accesories, but all the machines were actually in working order and the staff knew what they were talking about. For some of you who have only known a world populated by Apple Stores, this excitment might seem strange, but there was a dark time before these retail oases opened.
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