Apple brings a squirt gun to the emoji arms race<article>
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<p>Apple’s support for emoji across its platforms
has been strong for a while now, and with the arrival of the
most recent iOS 10 and macOS Sierra betas, we’ve gotten our
first look at new symbols that everyone will have as options to use when the new versions of both operating systems ship this fall.</p><p>While emoji are a standard–a subcommittee of the Unicode consortium decides on the specification–they’re not as standardized as you’d think. Most amazingly, there’s no standard emoji imagery. Every platform vendor–operating-system manufacturers like Apple, Microsoft, and Google, but also web companies like Twitter and Facebook–has to commission its own illustrations of the emoji symbology.</p><p class="jumpTag"><a href="/article/3104174/ios/apple-brings-a-squirt-gun-to-the-emoji-arms-race.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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Apple brings a squirt gun to the emoji arms race
