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Author Topic: Come on Apple, drive my car...  (Read 350 times)
HCK
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« on: May 15, 2016, 04:05:21 pm »

Come on Apple, drive my car...

Michael Gartenberg has covered the personal technology beat for more than two decades at places like Gartner, Jupiter Research and Altimeter Group. Most recently, he spent a few years at Apple as Sr. Director of Worldwide Product Marketing.








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The first rule of Apple Car is that no one has talked about Apple Car.

I've held off writing about Apple and cars. Then my colleague, Rene Ritchie, went and offered some of the first good analysis of Apple Automotive. So, I thought I'd riff just a little. Some of this is based on the pre-show chat Rene, Serenity Caldwell, and our guest, John Gruber enjoyed prior to recording our new podcast, Apple Talk. The rest... well, history does tend to repeat itself.

iPod + rotary dialer = iPhone!

Back at the end of 2006, rumors were swirling fast and furious about Apple and phones. Much of the presumption revolved around an iPod-like product with a keypad (or keyboard). It would be an extension of what Apple had done s...

Source: Come on Apple, drive my car...
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