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Apple’s bold plan to convert casual music fans into streaming subscribers

Imagine clicking iTunes’ “Buy” button to purchase the latest record from Drake or Pharrell Williams, only to get a popup from Apple suggesting you’re behind the times. That’s what might happen as Apple uses its massive consumer base to push<span class="ellipsis">…</span><div class="read-more">Read more › (http://www.cultofmac.com/324527/apple-streaming-music-plan/)</div><img width='1' height='1' src='(http://cultofmac.com.feedsportal.com/c/33797/f/606249/s/46d8084c/sc/28/mf.gif)' border='0'/><br clear='all'/>

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Source: Apple’s bold plan to convert casual music fans into streaming subscribers (http://feedproxy.google.com/~r/cultofmac/bFow/~3/RyNNFTKjWdE/story01.htm)