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Customers will pay a premium for products they view as ‘innovative’

Apple is a rarity in history: being not only the world’s most valuable company, but also one of its most innovative. A new study from research firm Lab42 takes a look at the link between these two topics, and draws<span class="ellipsis">…</span><div class="read-more">Read more › (http://www.cultofmac.com/329399/customers-will-pay-a-premium-for-products-they-view-as-innovative/)</div><br clear='all'/>

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Source: Customers will pay a premium for products they view as ‘innovative’ (http://feedproxy.google.com/~r/cultofmac/bFow/~3/nBDuut5jR9I/story01.htm)