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Apple may add Snapchat-like video features to make iOS more social

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To bolster slowing hardware sales (http://www.macworld.com/article/3062334/ios/why-tim-cook-is-still-optimistic-after-apples-growth-stalled-in-q2-2016.html), Apple might be looking to social features as one way to boost the appeal of its already popular devices.</p><p>
The company doesn’t plan on launching a brand new social network—a strategy that already failed Apple after it shut down the ill-fated iTunes-based Ping in 2012 (http://www.macworld.com/article/1168554/streaming-services/apples-ping-to-cease-operation-sep-30.html). Instead, Apple is looking at adding features that build on existing networks, according to Bloomberg’s Mark Gurman (https://www.bloomberg.com/news/articles/2016-08-25/apple-weighs-iphone-video-editing-app-in-renewed-push-on-social-isa5rhlu), who has an excellent record when it comes to Apple rumors.</p><p class="jumpTag"><a href="/article/3112416/ios/apple-may-add-snapchat-like-video-features-to-make-ios-more-social.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>

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