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Apple’s R&D spend up 15%, now at similar level to iPhone development period

<div class="feat-image">(https://9to5mac.files.wordpress.com/2017/08/rd.jpg?quality=82&strip=all&w=1500&h=750)</div><p>Apple’s highly-focused approach means that it spends a smaller percentage of its revenue on research &amp; development than almost any other tech company. But it ramped up R&amp;D spending significantly in its most recent fiscal quarter.</p>
<p>The WSJ noted that Apple increased its R&amp;D spend by 15% in the quarter ending in July, hitting a total of $11.2B for the 12-month period. Things get more interesting, argues the paper, when you view it in percentage terms …</p>
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