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Title: Steve Jobs Originally Hated The ‘Think Different’ Campaign Post by: HCK on December 15, 2011, 07:00:04 am Steve Jobs Originally Hated The ‘Think Different’ Campaign
Have you ever wondered what it was like behind the scenes of Apple’s famous ‘Think Different’ advertising campaign? The 1997 ad was mainly attributed to Steve Jobs in Walter Isaacson’s biography, but there’s more to how it all went down. An advertising executive that helped create the campaign has taken to Forbes to set the [...] http://feedproxy.google.com/~r/cultofmac/bFow/~3/DoJYszImHxc/story01.htm |