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Title: Apple doesn't rely on market research, says marketing chief Phil Schiller Post by: HCK on August 01, 2012, 07:00:44 am Apple doesn't rely on market research, says marketing chief Phil Schiller
In his brief time on the stand at Tuesday's Apple v. Samsung court proceedings, Apple Senior Vice President of Worldwide Marketing Phil Schiller said the company doesn't rely on "typical" market studies to create its products. http://feeds.appleinsider.com/click.phdo?i=677bad9ab9f209f2bd4d11663536e2c3 |