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Macintosh News => Apple News => Topic started by: HCK on September 26, 2014, 03:00:13 pm



Title: Pandora, Spotify, and Apple Climb App Revenue Charts as Customers Sign Up Via In-App Subscriptions
Post by: HCK on September 26, 2014, 03:00:13 pm
Pandora, Spotify, and Apple Climb App Revenue Charts as Customers Sign Up Via In-App Subscriptions

In a first for streaming music, Pandora, Spotify and Apple's Beats Music are among the leaders in App Store revenue as customers increasingly subscribe to the services using in-app purchases. According to data provided by App Annie (http://www.appannie.com/) and published by Billboard (http://www.billboard.com/biz/articles/news/digital-and-mobile/6259307/pandora-spotify-apple-among-the-top-10-app-publishers), the music services were among the top ten revenue generators for all non-game applications in the iOS App Store during the month of August.
 
 (http://cdn.macrumors.com/article-new/2014/02/pandora_feb14_update-800x473.jpg)
 Internet radio service Pandora lead the trio, maintaining its number 2 spot in iOS App Store revenue. Spotify climbed seven spots from number 14 in July to number 7 in August, while Apple's Beats Music moved up two spots to slide into the top ten at the number 9 slot.
 
 All three services offer free apps that allow customers to purchase a subscription using an in-app subscription option. Pandora offers access to its paid Pandora One plan (http://www.pandora.com/one) ($4.99 monthly), while Spotify allows users to pay $12.99 a month for its ad-free, offline premium subscription (https://www.spotify.com/us/premium/). Beats Music provides two options (http://www.beatsmusic.com/pricing), allowing users to choose between $9.99 monthly access or a yearly subscription for $99.
 
 Apple introduced (http://www.macrumors.com/2011/02/15/apple-debuts-app-store-subscriptions/) in-app subscriptions a few years ago to iOS 6. As part of the App Store payment process, the company takes a 30 percent share of all in-app subscription revenue.
 
 
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Source: Pandora, Spotify, and Apple Climb App Revenue Charts as Customers Sign Up Via In-App Subscriptions (http://www.macrumors.com/2014/09/24/pandora-spotify-apple-revenue/)