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Apple Debuts Three New Apple Watch Videos Highlighting Music, Fitness and Travel Apps

Apple today introduced three new Apple Watch videos on its YouTube channel, highlighting third-party apps designed for the wrist-worn device. Each of the three videos focuses on a different subset of apps, covering music (https://www.youtube.com/watch?v=0ONucH0Jwfk), fitness (https://www.youtube.com/watch?v=U5IXsMcialE), and travel (https://www.youtube.com/watch?v=dnAPCVtafHc).
 
 The videos all depict a single Apple Watch that displays a series of apps on the screen, with a selection of app icons in the surrounding space. Icons are enlarged to denote which app is on the screen.
 
 In the "Music" video, for example, music discovery app Shazam (http://appshopper.com/music/shazam), DJing app Pacemaker (http://appshopper.com/music/pacemaker-®), and ticket-purchasing app StubHub (http://appshopper.com/entertainment/stubhub) are shown in quick succession.
 
 <center><iframe src="https://www.youtube.com/embed/0ONucH0Jwfk" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></center>
 The "Fitness" video highlights the Nike+ (http://appshopper.com/healthcare-fitness/nike-gps) running app, the WaterMinder (http://appshopper.com/healthcare-fitness/waterminder-water-reminder-tracker) hydration tracking app, and sports scores provided by the MLB.com At Bat (http://appshopper.com/sports/mlbcom-at-bat-2) app.
 
 <center><iframe src="https://www.youtube.com/embed/U5IXsMcialE" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></center>
 The third and final video, "Travel," gives a brief glimpse of travel app Expedia (http://appshopper.com/travel/expedia-hotels-–-book-your-hotel-rooms), transportation requesting app Uber (http://appshopper.com/travel/ubercab), and recommendation app Yelp (http://appshopper.com/travel/yelp).
 
 <center><iframe src="https://www.youtube.com/embed/dnAPCVtafHc" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></center>
 Apple's newest short advertisements are the company's first that put third-party apps for the device directly in the spotlight. Previous ads have focused on showing off the different use cases (http://www.macrumors.com/2015/04/24/apple-watch-first-ads/) for the device, including four videos released last week (http://www.macrumors.com/2015/07/16/apple-watch-four-new-ads/) that depicted the Apple Watch being used in daily life while traveling, working out, and communicating with friends and family.
 
 
 Recent Mac and iOS Blog Stories
 • Apple Music Exclusively Debuts Keith Richards 'Trouble' Video (http://www.macrumors.com/2015/07/27/apple-music-keith-richards-trouble-debut/)
 • Apple, Google, and Microsoft Among Companies Signing New White House Climate Pledge (http://www.macrumors.com/2015/07/27/apple-white-house-climate-pledge/)
 • Apple to Expand Retail Presence in India With 500 Authorized Mobility Resellers (http://www.macrumors.com/2015/07/27/apple-expand-retail-presence-india/)
 • Beijing Police Shut Down Large-Scale Factory That Made Over 41,000 Counterfeit iPhones (http://www.macrumors.com/2015/07/27/factory-counterfeit-iphones/)
 • Apple and Nike Settle FuelBand Class Action Lawsuit (http://www.macrumors.com/2015/07/24/nike-apple-fuelband-settlement/)
 • YouTube App Updated With Fullscreen Playback for Vertical Videos (http://www.macrumors.com/2015/07/24/youtube-app-vertical-videos/)
 • App Store Promotion Offers 100 Apps and Games at a Discount (http://www.macrumors.com/2015/07/23/app-store-promotion-apps-games-sale/)
 • A Look at Third-Party Bands for Apple Watch (http://www.macrumors.com/2015/07/23/a-look-at-third-party-apple-watch-bands/)
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Source: Apple Debuts Three New Apple Watch Videos Highlighting Music, Fitness and Travel Apps (http://www.macrumors.com/2015/07/27/apple-three-new-apple-watch-app-videos/)