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Macintosh News => iPhone/iPod/iPad News => Topic started by: HCK on May 22, 2020, 04:05:24 pm



Title: Apple will control the entire Apple Car experience, says Morgan Stanley
Post by: HCK on May 22, 2020, 04:05:24 pm
Apple will control the entire Apple Car experience, says Morgan Stanley

Apple will continue to invest heavily in its car project.

What you need to know


Apple will invest $19 billion in research and development this year, according to Morgan Stanley.
Analyst Katy Huberty believes the company will control the entire car experience for its Apple Car.
The company will build a "vertically integrated solution".


The 'Apple Car' is one of the longest rumored Apple products, and Morgan Stanley analyst Katy Huberty believes that the company plans to develop a "vertically integrated solution" for the car. In an investor note acquired by AppleInsider, the analyst believes Apple will want to disrupt the automotive industry much as it has with the healthcare and financial services industries.


  "Huberty adds that Apple sees vehicular tech as a "large market where (it) can contribute to a better solution," similar to how it views health and financial technologies. When it comes to the end goal, the analyst forecasts that Apple's entry into vehicular tech will be...

Source: Apple will control the entire Apple Car experience, says Morgan Stanley (http://feedproxy.google.com/~r/TheIphoneBlog/~3/5F5Q448YXmU/apple-will-control-entire-apple-car-experience-says-morgan-stanley)