Apple Maps vs. Google Maps: A year in analysisApple is constantly working on maps but, when you look at this incredibly detailed analysis by Justin O'Beirne, Google is racing.
Over the course of a year, Google quietly turned its map inside-out – transforming it from a road map into a place map.
A year ago, the roads were the most prominent part of the map – the thing you noticed first. Now, the places are.
And:
In our Comparison last year, we found that Apple generally showed a greater variety of places than Google:
But look what happens when we resurvey Google a year later: It's quite a difference – and Google's mix is now much closer to Apple's.
And:
Speaking of Apple... while Google has been making all those changes, what has Apple been up to? After all, Apple announced an "all-new design" for Apple Maps just weeks before Google's Summer redesign.
Let's take a look at how Apple looked a year ago, before it released its new design:
And now let's see how it looks today:
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Apple Maps vs. Google Maps: A year in analysis
