Consumers will spend $85 billion on the App Store this yearWhat you need to know
Consumers are projected to spend over $85 billion in the App Store this year.
It represents over 17% growth when compared to 2020.
People love their apps.
The App Store outperformed the Google Play Store once again in 2021.
According to data collected by Sensor Tower, consumer spending on mobile apps could reach $133 billion across the App Store and Google Play Store in 2021. If so, it would represent almost twenty percent growth when compared to 2020. Of that $133 billion, the App Store is projected to capture $85 billion in market share.
Globally, consumer spending on the App Store will reach $85.1 billion, up 17.7 percent Y/Y from $72.3 billion in 2020. Although users have spent less on Google Play, that platform will see more Y/Y growth, climbing 23.5 percent to $47.9 billion from $38.8 billion. The two platforms' spending relative to each other remains the same as in 2020, with the App Store seeing about 1.8 times the revenue as Google's marketpla...
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Consumers will spend $85 billion on the App Store this year