New 'After Steve' book that says Apple has lost its soul opens pre-orders"How Apple Became a Trillion-Dollar Company and Lost Its Soul"
What you need to know
A new book about Apple called After Steve comes out in May.
The work from WSJ's Tripp Mickle is titled "How Apple Became a Trillion-Dollar Company and Lost Its Soul."
The book is now available for pre-order.
A new book about Apple titled 'After Steve - How Apple Became a Trillion-Dollar Company and Lost Its Soul" is now available to pre-order.
Written by Wall Street Journal's Tripp Mickle, the book purports to tell "the dramatic, untold story inside Apple after the passing of Steve Jobs by following his top lieutenants—Jony Ive, the Chief Design Officer, and Tim Cook, the COO-turned-CEO", charting in the process "how the fading of the former and the rise of the latter led to Apple losing its soul."
The 512-page work will be released on May 3, 2022 but is already available to pre-order on Amazon. From the book's about section:
Steve Jobs called Jony Ive his "spiritual partner at Apple."...
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New 'After Steve' book that says Apple has lost its soul opens pre-orders
