Apple's response to the negative press surrounding AirTags is a good oneIf you follow the tech sphere at all, you may have noticed that AirTags have been getting increasingly bad press lately from accounts of people discovering rogue AirTags in places they ought not to be. It sounds scary and shocking to hear these tales of people getting tracked or cars being stolen all because some nefarious people abused AirTags to achieve some truly awful deeds.
Stories like these likely caused Apple to announce the new upcoming improvements to AirTags and the Find My app to help further prevent the misuse of AirTags as a stalking device. Notice how I used the word further; that's because Apple had already been doing a lot — more than other companies — to prevent this kind of nonsense in the first place.
So why is it that AirTags seem to get so much bad press? Well, it's an unfortunate side effect of "The Apple Effect."
The negative consequences of "The Apple Effect."
Apple has the privilege and the curse of being one of the most recognizable brands and ric...
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Apple's response to the negative press surrounding AirTags is a good one
