iBeacons Turn Apple Store Into Seamless Spam Machine

[HCK]

iBeacons Turn Apple Store Into Seamless Spam Machine

SCOTTSDALE, Ariz. — Apple touts its new iBeacon technology as a boon for retailers, but my first experience with the sensor system left me asking, “Is that it?” The company activated its iBeacon tech, which uses Bluetooth low-energy, to track<span class="ellipsis">…</span><div class="read-more">Read more ›</div><!-- end of .read-more --><img width='1' height='1' src='http://cultofmac.com.feedsportal.com/c/33797/f/606249/s/348699db/sc/15/mf.gif' border='0'/><br clear='all'/><div class='mf-viral'><table border='0'><tr><td valign='middle'><a href="http://share.feedsportal.com/share/twitter/?u=http%3A%2F%2Fwww.cultofmac.com%2F257218%2Fibeacons-in-action-at-the-apple-store%2F&t=iBeacons+Turn+Apple+Store+Into+Seamless+Spam+Machine" target="_blank"><img src="http://res3.feedsportal.com/social/twitter.png" border="0" />[/url]&nbsp;<a href="http://share.feedsportal.com/share/facebook/?u=http%3A%2F%2Fwww.cultofmac.com%2F257218%2Fibeacons-in-action-at-the-apple-store%2F&t=iBeacons+Turn+Apple+Store+Into+Seamless+Spam+Machine" target="_blank"><img src="http://res3.feedsportal.com/social/facebook.png" border="0" />[/url]&nbsp;<a href="http://share.feedsportal.com/share/linkedin/?u=http%3A%2F%2Fwww.cultofmac.com%2F257218%2Fibeacons-in-action-at-the-apple-store%2F&t=iBeacons+Turn+Apple+Store+Into+Seamless+Spam+Machine" target="_blank"><img src="http://res3.feedsportal.com/social/linkedin.png" border="0" />[/url]&nbsp;<a href="http://share.feedsportal.com/share/gplus/?u=http%3A%2F%2Fwww.cultofmac.com%2F257218%2Fibeacons-in-action-at-the-apple-store%2F&t=iBeacons+Turn+Apple+Store+Into+Seamless+Spam+Machine" target="_blank"><img src="http://res3.feedsportal.com/social/googleplus.png" border="0" />[/url]&nbsp;<a href="http://share.feedsportal.com/share/email/?u=http%3A%2F%2Fwww.cultofmac.com%2F257218%2Fibeacons-in-action-at-the-apple-store%2F&t=iBeacons+Turn+Apple+Store+Into+Seamless+Spam+Machine" target="_blank"><img src="http://res3.feedsportal.com/social/email.png" border="0" />[/url]</td><td valign='middle'></td></tr></table></div>

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Source: iBeacons Turn Apple Store Into Seamless Spam Machine