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Author Topic: Flash's fall from grace continues as Amazon swings ad banhammer  (Read 360 times)
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« on: August 23, 2015, 03:00:10 am »

Flash's fall from grace continues as Amazon swings ad banhammer

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The end of Flash's ubiquity on the web appears nigh.</p><p>
After Apple’s anti-Flash stance on iOS extended to Android and YouTube dumped Flash for HTML5, Flash’s fate for web video was pretty much sealed. Web advertising, however, was an area Flash still dominated, at least for desktops. Now Amazon has made the first move in what may become a trend for advertising platforms.</p><p>
The company says it will no longer accept Flash ads on Amazon.com and the Amazon Advertising Platform beginning Tuesday, September 1. Amazon is not taking a stand for technology, however. The company says it is doing this because of recent changes from the major browser makers. Amazon owned less then one percent worldwide market share of digital ads in 2014, according to eMarketer.</p><p class="jumpTag"><a href="/article/2974017/websites/flashs-fall-from-grace-continues-as-amazon-swings-ad-banhammer.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>

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