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Author Topic: iPhone 5se and its place in the Apple universe  (Read 349 times)
HCK
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« on: January 26, 2016, 03:00:23 am »

iPhone 5se and its place in the Apple universe

Why would Apple release a new 4-inch iPhone 5se this spring? In 2016 the idea of a "new" 4-inch iPhone — iPhone 5se according to recent rumors —means different things to different people. For some, it means the return of one-handed ease of use, and a display their thumbs can reach from corner to corner. For others, smaller implies less expensive, and the hope of more modern Apple hardware at a lower cost of entry. Smaller vs. cheaper When we polled our readership late last year, a majority of our readers told us they were happy with the current sizes — almost 58%. Of those who did want a smaller iPhone, 12% said it was important enough to them that they'd refrained from upgrading because the iPhones 6 seemed too big. Almost 13%, though, said they were interested in a smaller iPhone especially if it was less expensive than the larger size models. Initial iPhone growth was in leaps and bounds. Adding lower up-front prices via carrier subsidies, adding international carriers...<br clear='all'/>

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