Apple increases prices of iPhone 6, 6s by as much as 29% in IndiaApple is having a tough time selling the iPhone SE in the Indian market, where the 4-inch handset made its debut for ₹39,000. Barely a few thousand units were sold in the country according to retailer estimates, and a major reason for sluggish sales is due to the cost of the handset, which is higher than the price of a 16GB iPhone 6. Apple's looking to rectify the situation not by bringing down the retail price of the SE, but by raising the prices of the iPhone 6 and 6s by as much as 29%.
Citing an anonymous source, ET Tech said:
It was felt that SE, which was criticized for having a 'high price tag', will not be able to see much traction if prices of bigger-sized iPhone 6 and 6S devices are not corrected. So, the decision was taken to revise the price upwards.
The iPhone 5s, which is still on sale in India, saw a modest price hike as well, and is now offered for ₹22,000 instead of ₹18,000. The iPhone 6 was selling for a discounted ₹31,000, but the price of the phone h...
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Apple increases prices of iPhone 6, 6s by as much as 29% in India
