Why Apple's 'What's a computer' just rekt Microsoft's 'real computer' worldviewMicrosoft's new "real computer" comments juxtaposed against Apple's new "what's a computer?" iPad ad.
Yesterday was strange. I opened Twitter and saw a remarkable juxtaposition of story links. In the first, Microsoft CEO Satya Nadella was characterizing Apple as a "luxury goods manufacturer" and telling reporters on iPads that they "need to get a real computer." In the second, Apple released a new iPad spot asking, "What's a computer?"
From TechRadar:
As [Nadella] walked into the room along with Microsoft India head Anant Maheshwari, Nadella spots that I and a colleague have iPads and cheerfully says, "You need to get a real computer, my friend."
And:
"In a way, I don't want to take away from whatever success Apple or Google are having. We are very different companies. We are not some middleman in the marketplace. We are a tool creator, we are not a luxury good manufacturer. That's not who we are. We are about creating technologies so that others can build."
The old new...
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Why Apple's 'What's a computer' just rekt Microsoft's 'real computer' worldview
