Amazon Holds Coming-Out Party for Echo's AlexaAbout seven months of invitation-only exclusivity for Prime customers came to a close on Tuesday as Amazon opened up sales of Echo, its digital assistant hardware, to anyone willing to spend $180 for it. Amazon will start fulfilling new Echo orders on July 14, but shoppers can prepurchase the cylindrical tower now. The device is animated by Alexa, Amazon's digital assistant software.
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Amazon Holds Coming-Out Party for Echo's Alexa
