Amazon challenges Etsy with Handmade, a store for artisanal goods<article>
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Amazon.com has made a pitch for the handicrafts market occupied by players like Etsy by setting up its own "Handmade at Amazon" store.</p><p>
Perhaps reflecting the concern of some users that handcrafted items peddled online are often factory-made, Amazon is making a big deal about the artisans and the personalization offered on the products on
its new store.</p><p>
On its store page, it invites customers to, for example, connect with the artisan through their profile page "and discover their personal story to feel confident your piece is genuinely made by hand."</p><p>
All products available on Handmade at Amazon are factory-free and must be made by hand, the company said Thursday. Over 80,000 handcrafted items from around the world are available on the store, and over 30 percent of these can be personalized by artisans, it added.</p><p class="jumpTag"><a href="/article/2990426/websites/amazon-takes-aim-at-etsy-with-handmade-store-for-handcrafted-items.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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Amazon challenges Etsy with Handmade, a store for artisanal goods
