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« on: June 07, 2016, 04:05:21 pm »

The quest for a smarter Siri

Former lead editor at Macworld, Jason Snell has covered Apple and other tech companies for two decades. You can find him at Six Colors, and the The Incomparable, Upgrade, and Clockwise podcasts.







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If Apple wants Siri to be crowned leader of the voice-controlled assistant pack, the company has a few improvements to make.

There's been a lot of talk about voice-controlled assistants lately, spurred on by the apparent success of the Amazon Echo and Google's promotion of its own assistant at Google I/O in May. And when there's any tech topic under discussion, the conversation seems to inevitably turn to Apple. Apple brought voice assistants into the public consciousness with the launch of Siri nearly five years ago, but there seems to be a general sense of unease about the current state of Siri.

It's natural, really. The weeks between Google I/O and Apple's own developer conference are traditionally full of analysis of all the ways Apple is trailing behin...

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