Thoughts on a keynote: Will Apple ever surprise us again?Michael Gartenberg has covered the personal technology beat for more than two decades at places like Gartner, Jupiter Research and Altimeter Group. Most recently, he spent a few years at Apple as Sr. Director of Worldwide Product Marketing.
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On courage, innovation, and the end of an era. Is Apple really doomed?
On courage
So it ends. Another fall Apple event. What used to be "surprise and delight" has become predictable. For example, an all but confirmed removal of the headphone jack was expected. The big reveal of the day wasn't the news of the removal of the headphone jack, but rather Apple's somewhat interesting spin (er ... motivation) for doing so. For what it's worth, courage is running into a burning building to save an old lady and a puppy. Courage of conviction, though, is about making hard choices when you believe they're right.
So breaking it down, I'm impressed, but I'm underwhelmed. These are the best iPhones ever – the best Appl...
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Thoughts on a keynote: Will Apple ever surprise us again?
