Staggering 12% of US consumers claim they will buy Apple’s AirPods; would be $3B revenue

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Staggering 12% of US consumers claim they will buy Apple’s AirPods; would be $3B revenue

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<p>A survey of U.S. consumers by Bank of America Merrill Lynch found that a staggering 12% of the population was planning to buy Apple’s new wireless <a href="https://9to5mac.com/guides/airpods/" target="_blank">AirPods[/url] when they go on sale next month. That would represent total revenue of $3B, reports <a href="http://uk.businessinsider.com/apple-airpods-12-of-consumers-intend-to-purchase-2016-9" target="_blank">Business Insider[/url].</p>
<p>Purchase intention surveys tend to be optimistic, it being easier to say you’ll buy something than actually going out and handing over the $159, but even for intenders, that’s a huge number …</p>
<p> <a href="https://9to5mac.com/2016/09/29/airpod-sales-forecast-merrill-lynch/#more-448381" class="more-link">more…[/url]</p>
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Source: Staggering 12% of US consumers claim they will buy Apple’s AirPods; would be $3B revenue