Opinion: From the enthusiast to the general consumer, Apple’s recipe for success has become boring<div class="feat-image">
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[First of all, I would like to say that this is but my very own take, which is not necessarily shared by my colleagues here at 9to5Mac and therefore not an editorial, staff-wise opinion piece. It represents my view and my view only, so try to keep that in mind.]</p>
<p>Up until not too long ago, I used to ask myself a simple question: if I were to pick one company — and one company alone — to rely on for all of my “tech needs”, which one would I choose? The answer would come rather swiftly:
Apple.</p>
<p>As a critic (by nature more than profession) I have always seen the vast majority of products skeptically, but that didn’t take from the fact that the Cupertino giant made what I considered to be the best smartphone, the best tablet, the best computers and even two of the most valid operating systems around, accounting for a sweet, unified and well-connected package that would make me feel like I didn’t have to look outside of it. It was Apple’s dream of ecosystem lock-in, essentially.</p>
<p>However, as my view of this universe has got more and more panoramic — especially in the last year of collaboration with the sister site
9to5Google, which has helped me a lot to gain even more direct experience with Apple’s competition — I started to have a feeling that this bubble was somewhat bursting.</p>
<p>And this feeling is something I simply haven’t been able to shake, and one that has brought me, like apparently many others, to think that the well-oiled profit machine Apple Inc. may have lost some of its touch, for what concerns the present and, more importantly, the future…</p>
<p> <a href="
https://9to5mac.com/2016/11/04/opinion-apple-recipe-for-success-has-become-boring/#more-453308" class="more-link">more…[/url]</p>
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Opinion: From the enthusiast to the general consumer, Apple’s recipe for success has become boring
