The Horn Effect: Why Apple should keep making displays and routers!"Sure, we could do that, and we'd make a few million dollars, but is that really a business we need to be in?"
Rene Ritchie has been covering Apple and the personal technology industry for almost a decade. Editorial director for Mobile Nations, analyst for iMore, video and podcast host, you can follow him on Snapchat, Instagram, or Twitter @reneritchie.
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I've heard the above quote attributed to Steve Jobs several times and it fits with the "thousand nos for every yes" mantra Tim Cook has been repeating over the last few years as well. It makes sense for a company that, despite its size and last decade of success, still runs like a web of small startups. But that doesn't make it sting any less when some of those "nos" hit the products I love.
Two recent product decisions, one real, one rumored, have hit me particularly close to home lately: Apple Display and AirPort Routers.
Death of the display
When the last Apple Display debuted after the IPS iM...
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The Horn Effect: Why Apple should keep making displays and routers!