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« on: May 05, 2018, 04:05:09 pm »

Apple Expected to Report Best-Ever Second Quarter Today With Anticipated Clues About iPhone X Sales

<img src="" alt="" width="250" height="276" class="alignright size-medium wp-image-634008" />Apple is set to report its earnings results for the second quarter of its 2018 fiscal year at 1:30 p.m. Pacific Time today.





The quarter began December 31, 2017 and ended March 31, 2018, according to Apple's fiscal year accounting calendar.





Apple provided the following guidance for the quarter back on February 1:<ul><li>revenue between $60 billion and $62 billion


<li>gross margin between 38 and 38.5 percent


<li>operating expenses between $7.6 billion and $7.7 billion


<li>other income/expense of $300 million


<li>tax rate of approximately 15 percent</ul>Apple's guidance suggests the company will report its best second quarter results ever, topping its previous record of $58 billion:


<ul><li>2014: $45.6 billion


<li>2015: $58.0 billion


<li>2016: $50.6 billion


<li>2017: $52.9 billion


<li><strong>2018: $60+ billion</strong></ul>


Wall Street analysts forecast that Apple will report <strong>$60.9 billion revenue</strong>, meeting roughly the midpoint of its guidance, and <strong>earnings per share of $2.69</strong>, according to over 30 estimates averaged by Yahoo Finance.





MacRumors has compiled second quarter revenue and EPS estimates from a handful of Apple-focused analysts:





<img src="" alt="" width="800" height="414" class="aligncenter size-large wp-image-633999" />


<h3>Key Takeaways and What to Look For</h3><ul><li>Apple is expected to report <strong>iPhone unit sales of 51.9 million</strong>, a roughly two percent increase over 50.8 million in the year-ago quarter, according to average analyst estimates compiled by Bloomberg.




<li>Apple doesn't break out iPhone sales on a model-by-model basis, but the <strong>iPhone's average selling price</strong> should reveal whether there's any truth to reports that iPhone X sales have slowed significantly. iPhone ASP was $796 last quarter, up from $695 a year earlier.




<li>Of increasing importance is <strong>continued growth of Apple's services category</strong>, including the App Store, Apple Music, iCloud, iTunes, Apple Pay, and AppleCare. The average analyst estimate is around $8.3 billion, according to Gene Munster, up from $7.04 billion in the year-ago quarter.




<li>With increasing competition from Huawei, Vivo, and Oppo, <strong>Apple's performance in Greater China</strong> will be a focus. Apple reported revenue of $10.4 billion in the region in the year-ago quarter.




<li>Apple said it would provide an <strong>update on its capital return program</strong> during today's conference call, and many analysts expect significant increases, given the company's plans to repatriate an estimated $250+ billion in overseas cash under new tax laws in the United States.




<li>Apple's <strong>third quarter guidance</strong> will set expectations for April-June, which has historically been the slowest period of the company's fiscal year. The average revenue estimate is currently $52.04 billion, according to Yahoo Finance, which would top $45.4 billion in the year-ago quarter.</ul>


Apple's CEO Tim Cook and CFO Luca Maestri will discuss the company's earnings results on a conference call at 2:00 p.m. Pacific Time today. MacRumors will loosely transcribe the one-hour call as it happens.

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