$900 million in 2019 player spending marks Pokémon GO's best ever yearThat's even better than PoGo's launch year!
What you need to know
Pokémon GO has its best-ever year in terms of user spending in 2019.
Users spent nearly $900 million in 2019.
That's a 10% increase on 2018, and even better than its 2016 launch year.
Reports have revealed that Pokémon GO saw its best-ever year of user spending in 2019.
New Sensor Tower data suggests that user spending in Pokémon GO reached $894 million in 2019, a market improved on 2018, and the highest ever user spend in a year for PoGO.
Of course, Pokémon GO was released in July of 2016 but still managed to achieve user spend figures of $832 million. So whilst 2019 was the biggest year overall for the game, it's not quite a fair comparison.
PoGo has enjoyed something of a resurgence in popularity after engagement (and spending) slipped in its second year, user spending fell by 29% to a still enormous $589 million. Sensor Tower notes:
2017 represented a down year for the game, although it still accumu...
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$900 million in 2019 player spending marks Pokémon GO's best ever year
