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« on: January 16, 2020, 04:05:22 pm »

Apple crushed true wireless headphone sales in 2019 with 54.4% market share

Xiaomi and Samsung came in second and third place, respectively.



What you need to know


Apple dominates the true wireless headphone market with over 50% of sales.
Xiaomi comes in second with 8.5% of the market.
Samsung is a distant third after shipping 7.4 million units in 2019 for 6.9% of the market.


When Apple introduced the AirPods, it pretty much created an entirely new category of headphones. One where Bluetooth earbuds cut the cord and were no longer connected by a wire. Instead, the buds now featured a truly wireless design along with a charging case, and thanks to the removal of the headphone jack in many of today's flagship phones, the market is booming.

Not only is Apple responsible for this trend, but it also currently dominates the market with a whopping 54.4% share after shipping 58.7 million AirPods in 2019, according to data from Strategy Analytics (via Yonhap). While it's not unexpected to see Apple with the lion share of the TWS headset market, the runner-up may...

Source: Apple crushed true wireless headphone sales in 2019 with 54.4% market share
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