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Author Topic: Niantic is letting the community down with COVID-era marketing  (Read 115 times)
HCK
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« on: August 22, 2021, 04:05:18 pm »

Niantic is letting the community down with COVID-era marketing

It's all about the response, and Niantic hasn't done a great job at that.

By now, most Pokémon Go players have heard about Niantic's rollback of pandemic bonuses and the resulting boycott. However, Niantic seems to have missed the memo as it pushes on with live events across the U.S. despite the surge in COVID cases. This move is grossly irresponsible, and I, for one, believe Niantic owes its community a sincere apology, as well as significant changes. Pokémon Go has been one of the best iPhone games out there, but it won't be for long if Niantic continues in this direction.

Pokémon Go boycott and Niantic's response

On Aug. 5, 2021, tens of thousands of Pokémon Go players participated in a boycott and social media campaign, protesting Niantic's rollback of pandemic bonuses like an increased radius around Pokéstops and Gyms in the U.S. and New Zealand. That evening, Niantic responded by delaying any decisions until Sept. 1 but promised to involve "community leaders" in the dis...

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