Macworld Industry Forum: Jason Snell on how Apple does itNews from Macworld Expo, all week at TUAW.
At the Macworld 2011 industry forum this morning, Jason Snell, the editorial director of Macworld magazine, talked about "how Apple does it." His first point was that Apple is not just Steve Jobs. Steve created a great management team that just doesn't get enough press. Regardless of what happens with Steve, Snell says, Apple will do fine.
Apple has an uncanny sense of timing. It doesn't get everything first but, when it does, it does it right. The Rio was one of the first MP3 players, but it wasn't until the introduction of the iPod that the market took off.
Apple knows to get rid of things when their time is past, like floppy drives, FireWire in some devices and optical discs (now on the way out, see the MacBook Air). A lot of people don't like these decisions when they happen, but Apple really doesn't care; the leadership of the company feels so strongly about it that it continues to make those moves anyway.
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