Motorola’s Zoom Ad Is Reminiscent Of Palm’s Weird Pre Ads (And That’s Not Good)
Motorola’s Super Bowl ad for its Xoom tablet — one of the first serious iPad contenders — is replete with Apple references: 1984, Lemmings, white earbuds. But where Apple’s TV ads for the iPad are practical and concrete, Motorola’s is cryptic and confused. Reminds me of Palm’s weird, ethereal ads for the Pre, which bombed. [...]
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