'Mystique' surrounding Apple's white iPhone 4 seen as sales booster
Though the white iPhone 4 is set to launch this week some 10 months after the black version of the handset went on sale, numerous delays are believed by one analyst to have created a "mystique" around the device that could boost sales.
http://feeds.appleinsider.com/click.phdo?i=a37f78cd7bdec42b4e23f5ac3be2c3f4
