Apple Chops iAd Prices as Big Names Flee to Rival PlatformsHas Apple priced itself out of a potential $2.5 billion mobile ad market? As top-name advertisers flee iAd, the Cupertino, Calif. company cutting prices up to 70 percent. Is iAd in free fall? Some of the most-recognizable brands that started with iAd when it launched a year ago, such as Citigroup and J.C. Penney, have [...]
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