Tim Cook Is Just As Responsible For Apple’s Success As Steve Jobs, Says PR Guru Regis McKennaSilicon Valley marketing guru Regis McKenna is an old friend and colleague of Steve Jobs. Their history goes back to when McKenna’s firm designed the famous Apple logo back in 1977. You know, then, that when McKenna talks about Jobs, the Apple founder gets his love and respect. Even so, McKenna says that Steve Jobs is [...]
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