Former Apple TV Engineer Claims New Apple TV Interface Discarded 5 Years Ago
Macgasm notes an interesting tweet by former Apple TV engineer Michael Margolis who claims that the new Apple TV interface designs were "tossed out 5 years ago because [Steve Jobs] didn't like them."
Alongside the 3rd Generation iPad, Apple also introduced a new version of the Apple TV that supports 1080P video. With it came an updated interface for the set-top box, (shown above) with icon-based category buttons and large billboard-style artwork for content. The interface was also rolled out to previous 2nd Generation Apple TV owners in a software update.
Margolis goes on to say that "now there is nobody to say 'no' to bad design", referring to Steve Jobs' passing. Some MacRumors readers have complained about the new design, and others felt it was a paving the way for Apple TV apps in the future.
Five years ago (2007), when the design was reportedly "tossed out", Apple's product landscape was quite different. Both the Apple TV and iPhone were first introduced in January of that year, and the App Store would not be launched for another year in mid-2008.
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http://www.macrumors.com/2012/03/24/former-apple-tv-engineer-apple-tv-interface-5-years-ago/
