iPad Increasingly Being Used To Make Purchases On E-commerce Sites
Based on data collected from more than a 100 brands in Q3 of this year, a report from e-commerce solutions provider Monetate found that tablets, mainly iPads, are increasingly being used to make purchases online. This should be a huge surprise, since we know iOS is leading the online shopping world, the larger question is—what does this mean for advertisers and the growth of the “second screen”.
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