iPhone, iPad sales up, Macs fall as Apple sees record sales
iPhone and iPad sales pushed Apple to quarterly records for both sales and profit during the just-completed holiday season, the company announced Wednesday. But Mac sales dropped from last year’s numbers.
For the company’s first fiscal quarter of 2013, Apple posted revenue of $54.5 billion and net profit of $13.1 billion. Revenue rose 17.7 percent from the 2012 first quarter, while profit was flat year-over-year. Apple earned $13.81 per share, down half-a-percentage point from the $13.87 it earned in the year-ago quarter.
Note that Apple’s figures for 2013 came in a 13-week first quarter; the 2012 first quarter ran 14 weeks. Chief financial officer Peter Oppenheimer noted that Apple’s average weekly revenue was $4.2 billion for the just-completed quarter, compared to $3.3 billion per week last year. Oppenheimer also pointed out that the holiday quarter included major transitions in Apple’s iPhone, iPad, and Mac businesses, as new products hit the market.
“No technology company has ever reported these kind of results,” Apple CEO Tim Cook told analysts during a Wednesday conference call.
To read this article in full or to leave a comment, please click here
http://www.macworld.com/article/2026112/iphone-ipad-sales-up-macs-fall-as-apple-sees-record-sales.html
