Video: How green is Apple?Tim Cook responds to criticism from environmentalists with a video message of his own.
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<p>FORTUNE -- Apple (AAPL) continues to come under pressure from environmentalists and human rights groups to clean up its act.</p>
<p>Currently making the rounds on college campuses is filmmaker Heather White's Who Pays the Price, a 9:30-minute video that begins in the style of a soft-voiced Apple promo ("This is what matters. The experience of a product. Will it make life better...") but quickly
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Video: How green is Apple?
