Windows Phone's Secret Weapon: CustomizationDespite coming from one of the world's most well-known tech companies, Microsoft, Windows Phone has a freakishly odd smartphone branding problem. From what I see out there, most consumers barely know what a Windows Phone is or how it works or why they might want one. Business users tend to be more aware of it, but they often end up choosing an Android smartphone or even an iPhone instead.
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Windows Phone's Secret Weapon: Customization
