Pages: [1]   Go Down
  Print  
Author Topic: News: Apple plans 1,000 in-house ad/marketing employees, more competition  (Read 441 times)
HCK
Global Moderator
Hero Member
*****
Posts: 79425



« on: June 11, 2014, 09:00:24 am »

News: Apple plans 1,000 in-house ad/marketing employees, more competition

Ad Age has a new comprehensive report on Apple’s shifting strategies in advertising and marketing, claiming the company is “madly building an internal agency that it’s telling recruits will eventually number 1,000.” The article starts with an anecdote about a pitch from Apple’s longtime ad agency partner TBWA/Media Arts Lab being spurned in favor of an Apple in-house ad. That’s by design, as Apple is reportedlyNews: Apple plans 1,000 in-house ad/marketing employees, more competition
Logged
Pages: [1]   Go Up
  Print  
 
Jump to: