Remembering Macworld Expo: Why we went to the greatest trade show on earth<article>
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This morning IDG announced that Macworld Expo (later known as Macworld/iWorld) is going on hiatus. How permanent this break is depends entirely on whether those running the show can find a financial model that makes sense in a world where people increasingly learn while sitting in front of computers and mobile devices rather than traveling to a convention center to get hands-on training and demos.</p><p>
As someone who’s seen the end of the print edition of
Macworld, this move isn’t entirely surprising. The world in which both the magazine and trade show were born was very different than the one we inhabit today. The “slow information” presented in print and face-to-face gatherings has been supplanted by knowledge-in-an-instant. And where information sources go, so too go the resources that support them.</p><p class="jumpTag"><a href="/article/2833713/remembering-macworld-expo.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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Remembering Macworld Expo: Why we went to the greatest trade show on earth
