Wrapping it right: In praise of Apple’s packaging<article>
<section class="page">
<p>Sometimes the little things matter.</p><p>I’ve bought a number of Apple products in recent months: an Apple Watch, an iPod touch, an iPod shuffle, and a MacBook. Each time I’ve unboxed one of these devices, I have been reminded how unobtrusive Apple’s packing is. It’s designed to protect your new devices, but not make it hard to start using them. And the attention to detail in Apple’s product packaging bears witness to Steve Jobs’ belief that products should be beautiful inside and out.</p><figure class="large "><a class="zoom" href="
"><img src="
" alt="macbook" width="580" height="485"/>[/url] <small class="credit">Kirk McElhearn</small> <figcaption>
<p>My new MacBook protected by a thin, easy to remove sheet of plastic.</p><p class="jumpTag"><a href="/article/2973339/tech-events-dupe/wrapping-it-right-in-praise-of-apple-s-packaging.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
Source:
Wrapping it right: In praise of Apple’s packaging
